Category: Insights

EU consumers save on food and buy less organic in 2022

EU consumers save on food and buy less organic in 2022

In a concept of circularity of food resources, the poultry sector is constantly reducing its food and water requirements (link
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Some clarity on poultry farming

Some clarity on poultry farming

The ‘stories’ about the poultry world reach the public mainly from avowedly ‘anti-farming’ organised entities that have good reason to
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Chickens or hens? How many people know the difference?

Chickens or hens? How many people know the difference?

Very few people really know anything about the poultry farming system and the poultry breeds destined for the food chain.
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Beak reduction of chicks: what is it?

Beak reduction of chicks: what is it?

Animal welfare issues in the poultry sector are numerous and equally numerous are the criticisms made of intensive/protected poultry farming.
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Which hen laid the egg?

Which hen laid the egg?

About the origin of eggs according to different types of farming (link to egg identification):   “ORGANIC FARMING EGGS (code
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Where do eggs for food use come from?

Where do eggs for food use come from?

In order to identify the origin of eggs, since 2004 all chicken eggs produced in the European Union must bear
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Avian influenza (AI): where, how, when (part two)

Avian influenza (AI): where, how, when (part two)

Avian Influenza (AI) was described in birds for the first time in the world in 1878, by an Italian: Professor
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Avian influenza (AI): where, how, when (part one)

Avian influenza (AI): where, how, when (part one)

A correct handling of communication problems in the poultry sector is becoming increasingly important. The editorial staff of M.A.C. is
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One Egg Each? We Are 8 Billion

One Egg Each? We Are 8 Billion

If everyone raised their own chickens and hens… (part two)   Healthy food? We should learn what the nutritional needs
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One Egg Each? We Are 8 Billion

One Egg Each? We Are 8 Billion

If everyone raised their own chickens and hens… (part one) M.A.C. aims to help people who are uninformed about the
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