Category: Insights

What is being overlooked in the poultry world?

What is being overlooked in the poultry world?

The word from the founder of M.A.C. and N.D.B.S.   Those who wanted to investigate what the intensive poultry farming
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Protected intensive livestock farms mean: food quality, health safety, accessibility and continuous availability

Protected intensive livestock farms mean: food quality, health safety, accessibility and continuous availability

The poultry industry globally employs great resources, scientific research, conferences, courses … to ensure the certain and constant availability of
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Around the world around the chicken

Around the world around the chicken

We eat chicken a lot. But how many people know how many people eat chicken in the world and which
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Animal vs. human flu syndromes?

Animal vs. human flu syndromes?

“Knowledge is the antidote to fear.” Ralph Waldo Emerson – American essayist.   In past centuries, flu syndromes in humankind
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How an intensive (and protected) chicken farm works

How an intensive (and protected) chicken farm works

An important premise: Those who criticize intensive (protected) farming are most likely unaware of how things really are in the
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PHENO OR GENO?

PHENO OR GENO?

Who knows how many times you have heard about genetics. And who knows how many know what it is or
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Omnivorous reflections: But do vegetarians talk to plants?

Omnivorous reflections: But do vegetarians talk to plants?

“Dear you say you love flowers And you pluck them from the fields, you say you love animals And you
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Food illusionism

Food illusionism

Cosa vediamo quando guardiamo ciò che mangiamo? Semplice: qualcosa che prima era vivo e che è stato “sacrificato” per tenerci
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Biodiversity? Nothing is the same as it was a moment ago

Biodiversity? Nothing is the same as it was a moment ago

“Biodiversity means both the biological differentiation among individuals of the same species in relation to environmental conditions and the coexistence
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Chickens or hens? The differences

Chickens or hens? The differences

Very few people know anything about the poultry farming system and the poultry breeds destined for the food chain. Consumers
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