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Independent Observatory on Poultry Reputation
Independent Observatory on Poultry Reputation
    Why is poultry sector communication at risk of sabotaging itself?
    Why is poultry sector communication at risk of sabotaging itself?
      That’s why MoreAboutChicken.com and Nutriamocidibuonsenso.it exist
      That’s why MoreAboutChicken.com and Nutriamocidibuonsenso.it exist
        Poultry Hatcheries around the world: why are they important?
        Poultry Hatcheries around the world: why are they important?
          Why are egg prices rising?
          Why are egg prices rising?
            • More About Chicken • The myths, the lies, the truths and more about chicken
            • Wednesday, April 22, 2026
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            More About Chicken

            309 Posts
            http://moreaboutchicken.com
              “… those on intensive farms are chickens genetically condemned to suffer…”
                  “… but chickens are bred exclusively for meat production…”
                      Is it true that animals are frustrated by their inability to express their natural behaviour in a small space?
                          Is it true that it is better to prefer products from farms that are kinder to animals, people and the planet?
                              Is it true that the poultry sector is heavily dependent on soya crops for feed production and is therefore a major cause of deforestation?
                                  Is it true that cage rearing is still permitted, despite the fact that the movement restrictions associated with confinement are in blatant conflict with the welfare of these animals?
                                      Is it true that protected farms provide the ideal environment for the spread of infectious diseases on a large scale and act as an ‘epidemiological bridge’ between wildlife and human infections?
                                          Is it true that welfare is strongly influenced by the possibility for animals to have satisfying experiences (such as interacting positively with their peers and expressing their natural behaviour) and not to be conditioned by negative emotional factors such as stress and fear, which are frequent in intensive farming where animals often compete for access to food and have difficulty escaping from aggressive individuals?
                                              Are there any farms run by animal welfare organisations?